In 1995, Michael Pink and Sharon Porter initiated a business model as a proprietary program of Chicago-based MAP Real Estate. Through this program, more than $275,000 was donated to nonprofits.

Over time, Michael and Sharon recognized the opportunity to significantly scale the impact of their model. In 2007, they established an independent nonprofit entity so that other real estate professionals and their clients could also generate philanthropy through business. They named this social enterprise “Investing In Communities.

In May 2010, Investing In Communities officially launched with a $20,000 distribution to a single nonprofit. As of December, 2012, IIC has distributed over $130,000 to 40 nonprofits.